Mastering your domain

I like brainstorming domain names.

Truth be told, I have a thing about domain names. I enjoy working with clients to figure out what domains could work for them. But, before we get into the fun stuff, it’s good to know a little about what you’re getting into.

A domain name is associated with where your website is located on the web. It’s not the actual location, or the address, just the name of it. It’s like if you were in the Mohawk Valley and wanted to visit the General Herkimer Home. The Herkimer Home is the name of this wonderful historic site, not the actual address.

Domain names identify Internet resources, such as computers, networks, and services, with a memorable name that are used to establish a unique online identity. – Wikipedia

Domains, are set up with registrars

Domains, are set up with registrars. These registrars are accredited by the Internet Corporation for Assigned Names and Numbers (ICANN). Domain names can be purchased for a year or more—up to ten years. Remember though, that they need to be renewed after the term has passed.

If your looking to compare domain registrars, I found this review that you can check out.

Be sure to check out registrars customer support and how you will manage the domain. It really should be easy for you to get help or manage it.

If the registrar only offers a ticketing system it may take longer for issues to be sorted out. I’ve learned that the best support for me is being able to talk to a real person, even if I have to be on hold for a bit.

You should be able to easily

  1. Update the contact information associated with the domain.
  2. Renew the domain easily. If you buy a domain, but forget to renew it, you could lose it.  Questions about renewals? Check out this lifehacker article.
  3. Have access to the domain name servers. Domain name servers point to where the files for websites are actually located.
  4. Be able to unlock the domain for future transfers, if needed.

Check out my post about brainstorming domain names.

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  1. […] of word combinations that will work for your online presence.  Then go to a domain registrar (you may want to read this post first) to see if any of your preferred word combinations for your domain and extension are […]

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